Aden

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The history of the independent company ADEN Cosmetics Ltd began in 2000. The company founded its own brand, opened an office in London and chose a priority direction - the production of decorative cosmetics. Today its catalog contains 800 products that can be bought in Eastern Europe, the Baltic countries, Scandinavia, as well as in Greece, Spain, Austria and, of course, in the UK itself.

The company uses its website not only as an advertising platform, but also as a club in which users exchange their reviews of specific products. Aden Cosmetics specialists post video tutorials on applying makeup and give recommendations on choosing colors and features of combining various products; professional makeup artists share their secrets with beginners.

Today the brand concept is formed by a large assortment:

decorative products for make-up (mattifying coatings, eyeliners and pencils for eyes and eyebrows, eye shadow palettes, mascara);
classic varnishes, gel versions, nail care products, nail decor - rhinestones, sparkles;
auxiliary accessories (brushes with synthetic bristles, false eyelashes and glue for them).

Aden Cosmetics: surprises for European fashionistas

The company's philosophy is quite simple - producing high-quality cosmetics that can be purchased at a reasonable price, creating a diverse lineup that meets the needs of young, active women.

The hallmark of this is the Aden Cosmetics line of lipsticks, impressive in their variety of shapes and shades:

Classic moisturizing. Packaged in a stylish dark stick and available in 30 rich colors. Designed to create a moderately dense, silky coating.
Water-based with mango, raspberry or cherry scent. Applies in a thin layer and provides rich matte pigment.
Liquid. Suitable for creating a light, velvety coating with intense, shimmering color (33 shades).
With a tattoo effect. Designed for sculpting, it allows you to emphasize the natural shape or, if necessary, slightly adjust it.
Thick varnish. It has a pronounced shine and visually increases the volume of the lips, does not create a feeling of stickiness, and smells pleasantly of vanilla.
With satin effect. This innovative product applies evenly in a thin layer with a characteristic pearlescent glow.